What Do Young People Really Want in Their Dream Job?
Publication date: April 10, 2025
Author: Natalia Kuricova , Talent Acquisition & Employer Branding Specialist - Bratislava, Slovakia.
Values like flexibility, purpose, and growth taking precedence, today’s young job seekers aren’t just looking for a paycheck. What are the top 5 attributes they are looking for?
As a recruiter who meets a diverse range of individuals every day, from full-timers to interns, I see firsthand the needs and aspirations of young people. When university students contemplate their future careers, it’s crucial for me to understand what they truly want in their dream jobs. By knowing their aspirations, I can help to guide them to make informed decisions that align their educational and professional paths with their values. This understanding not only helps them grow in their careers but also ensures they find satisfaction and meaning in their work.
Work-Life Balance
For young people, work-life balance isn’t just a trendy phrase; it’s a fundamental need. Young employees value their time away from the work, enjoy their personal lives and nurture their hobbies. As mental health becomes a hotter topic, the importance of having time to relax and recharge is increasingly recognized. Flexible working arrangements, like remote or hybrid options, aren’t just perks—they can be deal-breakers for some. One of our colleagues, Dominik, says: “For me the work-life balance is of the utmost importance. I am a drummer who tours round Europe, as well as a running coach. I used to spend around 3-4 hours per day just commuting to my high school and university, which took a substantial amount of time. I only realized this after being locked down during Covid that I could have spent the time playing the drums and running, instead of sitting in different vehicles. Thanks to the flexible work (and working hours), workcation, and other benefits at Zurich Insurance, I can still do the things I love the most. I am not saying I don’t enjoy my job; I can’t be any happier about the job as such, but with running and drumming, we are talking about pure passion, and it is a huge part of who I am as a human being. Thanks to Zurich Insurance, I can still pursue my dreams.”
Inclusive Company Culture
Beyond the job itself, young professionals expect workplaces to be diverse, equitable, and inclusive—not just in policies but in practice. All these mentioned aspects of feeling fosters creativity, collaboration between teams and in the end also satisfaction with the job. Think diverse teams, equal chances for growth, and creating spaces where everyone feels like they belong. When people feel accepted and appreciated for who they are, it sparks creativity and teamwork. That vibe of openness and connection doesn’t just make work enjoyable—it builds stronger bonds with the company and gives a sense of purpose.
Making an Impact
Younger generations are aware of their social consciousness, and they are prioritizing jobs that have deeper sense of purpose. To make them feel like their work contributes to something meaningful. “Working in both HR and the CSR team allows me to make a meaningful impact every day; it’s fulfilling to help people grow while also contributing to the greater good. Through our CSR initiatives, such as organizing blood donations, collecting food and clothes, bake sales, assisting in kindergartens, and participating in trees planting, I feel proud to be part of an organization that truly cares about making a positive difference in the community,” – Laura, recruiter in Zurich Insurance Slovakia.
Autonomy & trust
Autonomy isn’t about leaving employees to their own decisions —it’s about empowering them with the freedom to succeed while trusting their decisions. I have noticed from various conversations during coffee break with my colleagues or during interviews that young professionals want environment, where they can take ownership of their work, experiment with their ideas, and solve problems independently. Having that trust boosts creativity and innovation, helping them feel like active contributors rather than cogs in a machine. This generation also values employers who are open to new approaches and embrace fresh perspectives. On the other hand. micromanagement is one of their biggest frustrations.
Growth & Development opportunities
Growth isn’t just about climbing the corporate ladder—it’s about personal and professional evolution. They value workplaces that actively invest in their future, offering structured development programs, mentorship, and opportunities to learn new skills. They seek environments where they can explore their passions, cross-train in different departments, and take ownership of their own learning journeys. In Zurich Insurance we are offering access to online courses, sponsoring certifications, or even organizing skill-building workshops with senior colleagues on regular basis.
By aligning our recruitment strategies with what truly matters to the next generation, we have the unique opportunity to shape not only careers but also the future of work itself. And that, perhaps, is the most rewarding job of all.
